3. Maximum Exposure: Online and Offline

A. National & Global Exposure
Nationally Recognized: A large segment of our buyers are from out of the area. Accordingly, your property should be listed with the company that gives you the best chance of being seen by out-of-area buyers. As a Century 21 office, we have the benefit and support of belonging to the most recognized real estate referral network in the world with more than 10,000 offices and 118,600 agents in more than 83 countries and territories worldwide. With 48 years of industry leading experience, the Century 21 network provides your property the national and global exposure that a lone local office can't provide.

CENTURY 21 REAL ESTATE

B. Internet Marketing: Maximum Exposure
95% of all buyers use the internet in their property searches. Accordingly, our team has an aggressive internet strategy for marketing our listings to buyers. Your list will appear on 100's of real estate websites. By distributing your listing information to a wide array of consumer websites, we make sure that we maximize every opportunity to attract qualified buyers.

1. Zillow.com, Premier Agent: Out listings on the #1 most visited real estate website.

2. Realtor.com, Local Expert: Enhanced listings with a virtual tour on the #2 most visited real estate website.

3. Century 21 Internet Marketing Program: To connect with as many buyers as possible, Century 21 distributes your listing to hundreds of websites to expand online reach and drive leads.

• century21.com
• century21espanol.com
• century21global.com
• Neighborhood profiles
• Targeted e-mail communication
• Social media presence
  • Facebook
  • Twitter
  • YouTube
  • Flickr

4. Century 21 Real Estate Mobile Search App: 73% of all buyers use a mobile device such as a smartphone or tablet for their property searches. That's why we have a mobile version created for every property that we list. Century 21 Real Estate Search is unique in that it works on any phone including iPhone, Andriod, and standard cell phones across all carriers, enabling the Century 21 Real Estate Mobile Search network to reach all home buyers that use mobile devices.

5. 100+ locally specific real estate websites and landing pages: Designed to attract and capture buyer leads.

6. Specialty National Website for waterfront/water view properties:

• LakehHomesUSA.com - America's largest water-related real estate guide.
• USAWaterViews.com - A website focused on waterfront and water view properties across the USA and Canada.
• Horseproperties.net - A website focused on US and International properties suited to accommodate horses.

7. Unique Property Websites: Your property will also be given its own unique website. By creating a unique property website for your property, we can attract online buyers as well as provide local buyers fast and detailed information about your property.

Features include:

• Property Specific Website
• Mobile Website
• QR Code
• Detailed Property Information and Photos

8. Social Media Networking: Millions of people use social media channels like Facebook, Twitter, and Instagram daily. A robust social media strategy is key to any successful marketing plan today and that is why we are building a large public presence with the world's top sites like Facebook, Twitter, YouTube, Pinterest, and Google. We use social networking to drive traffic to our website and expose your property to the greatest number of people. Century 21 is #1 in Facebook likes and Twitter followers vs. major branded competition.

9. Craigslist: Your listing will be posted to Craigslist in areas where our buyers typically come from such as Atlanta and several cities in Florida.

C. Local Exposure
1. 3 Multiple Listing Services: Submit your home to 3 different Multiple Listing Services. 92% of all buyers use a real estate agent in their property search. Accordingly, we are members of 3 different realtor boards, which provide our listings with maximum agent exposure.

• Northeast Georgia Board of Realtors: Local board of realtors serving 144 offices and 671 real estate agents.
• Mountain Lakes Board of Realtors: Local board of realtors with approximately 144 agents covering Murphy, Hayesville, Andrews, and Robbinsville.
• Georgia Multiple Listing Services: State-wide board of realtors serving 3,000+ offices and 27,000+ real estate agents.

2. Just Listed Mailer: Often times a neighbor knows someone that would like to live in the area. Accordingly, we will mail a Just Listed Flyer, featuring your property to your neighborhood.

3. Open House: 50% of all buyers used an open house in their property search. Although not all homes are suitable for hosting open houses, when appropriate they work.

Our open houses include:

• A mailer to surrounding property owners notifying them of the open house and the many benefits to your home.
• Posting on all local social media.
• An invitation to all local top-selling agents. It's important that all the top-selling agents are aware of your home.
• Open House signs throughout the surrounding area the day of the event.
• All attendees receive a detailed packet regarding your home. 
• Follow up with all attendees! 

4. Proven Signage: More than 52% of home buyers say they drive past a home if they like what they see online. 42% of buyers report driving through neighborhoods they'd like to live in when they're considering buying a home. The average agent posts 1 sign. We create 3 full color signs with multiple reasons for the buy to reach out and call us regarding your property.

• Century 21 Yard Sign
• "Everyday Open House" sign
• Text Sign

We use a text lead capture system that allows potential buyers to obtain property details instantly 24 hours a day. This lead capture tool allows me to follow up with the prospect immediately-often while they are still standing in front of your home. When the potential buyer texts to obtain your listing information, we are sent their phone number for follow-up.

Back to Our Aggressive 6 Step Marketing & Service Plan To Get Your Property SOLD